Exhibitions Maintain Their Appeal For LIMS Specialist
Autoscribe, a leading provider of Laboratory Information Management Systems (LIMS), sees trade exhibitions as being an important part of its marketing activities over the coming year. Autoscribe’s Managing Director, John Boother, commented: “Our global marketing communications strategy has many different elements to it, but we fully appreciate the opportunities that exhibitions provide for face-to-face discussions with existing and prospective customers, whether it is at small specialist meetings or large trade shows.”