Maximizer Software Adds Vineyardsoft’s Workflow Automation Tools
VANCOUVER, BRITISH COLUMBIA – February 6, 2004 – Maximizer Software Inc., a leading provider of innovative customer relationship management (CRM) and contact management solutions, has partnered with Vineyardsoft Corporation to provide workflow automation tools in upcoming versions of its CRM and contact management software.
With the addition of Vineyardsoft’s software application, KnowledgeSync, Maximizer’s customers will have the ability to automate the monitoring of critical business processes that are related to their customers and prospects, including:
“We are pleased to offer KnowledgeSync to Maximizer’s customers as it can take data from a CRM system and report it to the customer in an email, pager alert, dashboards, or Crystal Reports,” said James R. Murphy III, President, Vineyardsoft. “This workflow automation tool gives Maximizer’s customers the ability to look at the activities in their current operational cycle, such as what’s going on in any given hour, day or week and then run a report so they can spot and deal with issues before they become a problem.”
“The partnership with Vineyardsoft means we can connect our customers data together so they can better monitor the activities within their business. Most companies monitor their business activity, but it’s often after the fact – too late to head off a problem such as a missed deadline or the loss of a major customer,” said Tom Bennett, Co-President and Chief Technology Officer, Maximizer Software Inc. “If valuable customer information is falling through the cracks, it’s easy to add an event monitor, for example, to make sure that doesn’t happen again.”
About Maximizer Software
Maximizer Software Inc. is a leading provider of innovative customer relationship management (CRM) and contact management solutions that help small to medium-sized enterprises improve sales, streamline marketing, and enhance customer service. Maximizer Software has helped over 5,000 Maximizer Enterprise™ customers and over one million Maximizer™ users grow their business by building profitable customer relationships with award-winning solutions. Maximizer Software is a worldwide organization with Reseller Business Partners and offices in its three regions: Americas, Europe/Middle East/Africa (EMEA), and Asia Pacific. Customers include leading companies such as Siemens, Ipsos-Reid, Nestlé Clinical, Ericsson, HSBC, Singapore Airlines, Cathay Pacific, William Mercer, Hitachi Data Systems, and Bank of New York. Learn more about Maximizer Software at www.maximizer.com.
This release may contain certain forward-looking statements reflecting Maximizer Software Inc.’s current expectations in the technology business and sales and customer management software markets. Investors are cautioned that all forward-looking statements involve risks and uncertainties, including without limitation, changes in market and competition, technological and competitive developments, and potential downturns in economic conditions generally. Additional information on these and other potential factors that could affect the Company’s financial results are detailed in documents filed from time to time with the provincial securities commissions in Canada. All trademarks or registered trademarks stated herein are properties of their respective owners.
Media contact:
Rob Hilsen, Public Relations Manager
Maximizer Software Inc.
604.639.3608 (direct)
rhilsen@maximizer.com
